Rubric - Video

Element

Requirements for an A

Requirements for a B

Requirements for C

Script/Storyboard

The storyboard illustrates the structure with thumbnail sketches of each scene which are numbered.
Notes of proposed transition, special effects, sound and title tracks include: text, background color, placement & size of graphic, fonts - color, size, type for text.
Notes about proposed dialogue/narration text are included. The script is in the correct format and free of errors.

The storyboard includes thumbnail sketches of each video scene and includes text for each segment of the presentation, descriptions of background audio for each scene, and notes about proposed shots and dialogue.
All sketches are organized and numbered in a logical sequence.
The script is in the correct format.

The thumbnail sketches on the storyboard are not in a logical sequence and do not provide complete descriptions of the video scenes, audio background, or notes about the dialogue.
A script exists, but may not be formatted correctly.

Continuity
Editing

The tape is edited with only high quality shots remaining. Video moves smoothly from shot to shot. A variety of transitions are used to assist in communicating the main idea and smooth the flow from one scene to the next. Shots and scenes flow seamlessly. Digital effects are used appropriately for emphasis.

Tape is edited throughout with only quality shots remaining. A variety of transitions are used. Good pacing and timing.

Tape is edited in few spots. Several poor shots remain. Transitions from shot to shot are choppy, and the types of wipes and fades selected are not always appropriate for the scene. Transitions do not assist in communicating the main idea. There are many unnatural breaks and/or early cuts. Digital effects are overdone and distract.

Audio and Voice Editing

The audio is clear and effectively assists in communicating the main idea. Students communicate ideas with enthusiasm, proper voice projection, appropriate language, and clear delivery.
Background audio is kept in balance and does not overpower the primary audio.

The audio is clear, but only partially assists in communicating the main idea. Students communicate ideas with proper voice projection, adequate preparation and delivery.

The audio is inconsistent in clarity (too loud/too soft/garbled) at times and insufficiently communicates the main idea. Students have difficulty communicating ideas due to weak voice projection and/or lack of preparation.
The background audio overpowers the primary audio.

Aesthetics - background

The color scheme for backgrounds and clothing is selected to suit the mood of the video.

The color scheme used for backgrounds and clothing enhances the presentation. 

Backgrounds and clothing distract from the presentation and are not suited to the mood of the video.

Lighting

All scenes have sufficient lighting for viewer to easily see action.

Few shadows or glares are apparent. Most scenes have sufficient lighting to tell what is happening.

Some scenes are too dark or too light to determine what is happening.

Camera Techniques (Exposure/Focus)

All shots are clearly focused and well framed. The video is steady with few pans and zooms. Close-ups are used to focus attention. Video shows evidence of good composition (ratio of image to frame, line of gaze, pan/tilts, movement, and perspective.

The camera is held steady. Pans and zooms are limited. The main subject is located slightly off center, using the "rule of thirds." Most shots are clearly focused and well framed.

The motion shots are fairly steady. Some shots are unfocused or poorly framed. Few close-ups are used.

Use of Music, Voice-over, Graphics

All multimedia elements work well together and demonstrate excellent synthesis. Graphics explain and reinforce key points during the presentation.

The graphics, and sound depict material and assist the audience in understanding the flow of information or content. Images are student produced. Images are proper size.

Some of the graphics, sounds, and/or animations seem unrelated to the topic/theme and do not enhance concepts. Images are poorly cropped or the color/resolution is fuzzy.

Copyright

Copyrighted information for photos, graphics and music is clearly identified by source and nature of permission to reproduce.

Every photo, graphic or sound file is either original or permission for its use is documented from the creator/owner.

Some sources of photos, graphics, and music are not clearly identified with references, and permission to reproduce is missing.

B-roll

B-roll is planned and purposeful, adding impact to the story line. "Talking heads" scenes are used when crucial to telling the story.

The video includes some "talking heads," and the b-roll adds interest. Most b-roll makes the story clearer or give it more impact.

The video includes "talking heads" and a few b-roll scenes are added but do not improve understanding of the story line.

Aesthetics - pacing

All video clips fit the storyline. Clips are just long enough to make each point clear. The pace captures audience attention.

Most video clips move at a steady pace, fast enough to keep the audience interested and slow enough to tell a complete story.

Video clips are used but need to be edited in length or move too quickly to assist in telling the story. 

Participation

The group documents how you completed your job duties well. How you excelled at your designated job, openly worked well with others.  Your creativity and quality of work was outstanding and overall contribution to the group was high.

The group documents how you completed your job duties.  How you were skilled at your designated job, and worked well with others. Creativity and quality of work were above average and overall contribution to the group was positive.

The group documents how you barely completed your job duties and worked with others.  There may have been unresolved conflict, or failure to collaborate on important aspects of the work. Quality of work was questionable and overall contribution neutral.